Ice Cream Parlor
Snack Packaging Design
We were approached by a US FMCG distributor looking to launch their own range of classic American Candy flavour popcorns.
Type Of Client
Food & Beverage
Type Of Work
Brand Identity Packaging Design
The Brief
Ice Cream Parlor approached us to create a new range of popcorn in classic ‘American Candy’ flavours. They were looking for a more premium brand when up against the mass FMCG products – with a focus on nostalgic indulgence.
The Work
We leveraged the nostalgia associated with Ice Cream Parlours, and American Candy by creating key brand assets such as waffle cone backgrounds, luxurious drip detailing, and custom lettering.
The Outcome
Our bold packaging designs make a statement on shelf, evoking fond memories and creating a sense of familiarity and comfort among consumers.
How We Helped
Brand Identity Development
Packaging Design
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