👀🍦 The TikTok Ice Cream Moisturiser – $0 to $100m in 5 years 🍦👀
The Formula?
🫧 Community Driven: 100k customers shape products, SKU names, mood & design – there is a market and 100k strong demand for these products before they even launch
🫧 Founder Thinking: formats have been the same for the last 30 years, at an accessible price point consumers are not excited about the products they use
👉 Bubble have nailed the “this is so cool” Tik Tok Gen Z aesthetic
👉 As Founders & Brand Owners we don’t always need to reinvent the wheel – we don’t always need to venture off to some remote part of Madagascar to obtain the next new obscure skincare ingredient which may just become a trend in the next 10/15 years…
👉 This is a real case study in the simple act of doing something better and offering a more unique and enjoyable experience
Design & packaging design have a very simple function, it’s these simple format interactions which disrupt the daily, sparking moments of joy in the everyday…
With brands competing in a landscape of high drama AI visuals, its brands with real differentiation and emotional experience which will cut through the noise.
Do you like it? Soft Serve or Hard Swerve?
Have a moisturiser brand you want to make memorable?
We breathe life and logic into consumer brands – yours could be next
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